Event description:
What to Post: Simple Social Media That Actually Works is a practical, confidence-boosting online workshop that helps organisations move past the “what should I post?” dilemma. Presented by Sam Hicks, this session focuses on creating social media content that is realistic, useful and aligned with your goals—without chasing trends or spending hours online.
The workshop breaks social media down into clear, manageable concepts, showing participants what types of content work, why they work, and how to adapt them for different platforms. Attendees will learn how to plan ahead, reuse content effectively, and post with purpose—so social media supports their work rather than becoming a burden.
Designed for small businesses, community groups and individuals with limited time and resources, this session emphasises simplicity, consistency and authenticity. By the end, participants will have practical ideas they can use straight away, along with a clearer understanding of how social media can build connection, visibility and engagement in a sustainable way.
Who Should Attend: We welcome community members from all organisations and backgrounds to participate in this event. Whether you are a business owner, volunteer, or simply someone looking to make a positive impact online, this event is for you.
This event is part of Murrindindi Shire Council's Community Capacity Building Program funded by The Department of Energy, Environment and Climate Action Community Development Fund.